AI Teammates for the
Physical Goods Economy
Humans + = Superhuman Teams.
InstaBrain™ is the intelligence layer: small, specialized language models that understand your parts, jobs, pricing rules, and workflows.
InstaWorkers™ are the execution layer: AI teammates that use that intelligence to complete sales, service, and operations work directly inside your ERP, CRM, and service systems.
Together, they form the AI-native infrastructure powering companies that move parts and run jobs.
Vertical by Design. Built for companies that move parts,
run jobs, and keep the physical goods economy running.
AI teammates for complex sales, parts, and service workflows.
Real work that demands judgment and domain expertise.
The brain, the workers, and the control layer
behind your superhuman team.
Together, they deliver the consistency, accuracy, and
speed of a digital workforce built for your business.
How it works
The intelligence to understand your work. The teammates to execute it.
CONNECT YOUR SYSTEMS
INSTABRAIN™ LEARNS YOUR BUSINESS
DEPLOY INSTAWORKERS™
YOU STAY IN CONTROL
Trusted by leaders across the physical goods economy.










Our Team
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Frequently Asked Questions
What is InstaLILY?
InstaLILY gives you AI teammates — called InstaWorkers™ — powered by InstaBrain™, your company's growing intelligence layer.
InstaWorkers™ understand your parts, jobs, pricing rules, workflows, and customer history, and they complete real sales, service, and operations work directly inside your ERP, CRM, and service systems.
We serve distributors, suppliers, and field-service organizations across the physical goods economy.
What is InstaBrain™?
InstaBrain™ is your organization's intelligence layer — a set of small, specialized AI models trained on your catalogs, pricing, service records, workflows, tribal knowledge, and customer patterns.
It captures your institutional knowledge and improves continuously with every interaction.
This is what allows InstaWorkers™ to handle complex, judgment-based work — not just simple tasks.
What do InstaWorkers™ actually do?
InstaWorkers™ complete high-value workflows that drive revenue and productivity, including:
• Quoting and follow-ups
• SKU identification and parts lookup
• Inventory checks and order creation
• Job prep and troubleshooting
• Ticket clearing and exception resolution
• PO/invoice matching and documentation
• Updating CRM, ERP, and service records
They act inside your existing systems with precision and full auditability.
How is InstaLILY different from copilots, chatbots, or RPA?
Most AI tools suggest.
RPA automates simple steps.
Chatbots respond.
InstaWorkers™ actually do the work — end to end.
Because they are powered by InstaBrain™, they understand context, inventory, pricing, customer history, and job workflows.
They take real action in your ERP/CRM/service tools with the accuracy and reasoning required for industrial, parts, and service operations.
This is not a copilot.
This is a digital workforce.
What industries does InstaLILY serve?
We specialize in the physical goods economy, including:
• Construction-supply and industrial distributors
• OEM and aftermarket parts platforms
• HVAC/R, electrical, plumbing, MRO suppliers
• Contractor and field-service organizations
• Mixed supply-and-service businesses
• OEM dealer networks
If your business moves parts or runs jobs, InstaLILY is built for you.
What systems does InstaLILY integrate with?
InstaWorkers™ work inside the tools you already rely on, including:
• Salesforce
• SAP
• Microsoft Dynamics
• Infor
• ServiceTitan
• Epicor
• Oracle
• Homegrown and legacy systems
• Email + shared inboxes
No rip-and-replace. No new screens.
Your workflows stay intact — they just run faster and with more intelligence.
How does InstaLILY help sales teams?
InstaWorkers™ drive revenue by:
• Sending accurate quotes instantly
• Suggesting in-stock alternates
• Following up automatically
• Surfacing at-risk accounts
• Re-engaging dormant customers
• Eliminating CRM admin work
• Giving reps full territory coverage
Territory managers, inside sales, counter teams, and outside reps gain massive leverage.
What is InstaControl™?
InstaControl™ is your governance and oversight layer.
It provides:
• Detailed audit logs
• Permissions and guardrails
• Action approvals
• Usage visibility
• Compliance tooling
• Performance monitoring
Every InstaWorker™ action is traceable, policy-safe, and fully transparent.
How secure is InstaLILY?
We are SOC 2 Type II certified and built for enterprise environments.
Security includes:
• Encrypted data in transit and at rest
• Full audit logging via InstaControl™
• Role-based access and permissions
• Data boundary enforcement
• Private model instances
• Secure integrations with ERPs/CRMs
We meet the requirements of regulated and compliance-sensitive organizations.
How quickly can we go live?
Most customers are live within weeks.
We start with one InstaWorker™ role, prove value quickly, and expand from there as your company brain grows stronger.
Do InstaWorkers™ replace employees?
No.
Your people handle judgment, relationships, and decision-making.
InstaWorkers™ handle:
• high-volume work
• repetitive tasks
• multi-system updates
• deep data retrieval
• time-consuming admin
Together, they create superhuman teams — not smaller teams.
How does pricing work?
We charge based on usage, not seats.
You pay for the value InstaWorkers™ deliver — quoting, parts lookup, ticket clearing, workflows completed — not for how many people log in.
Our incentives align with yours:
more value → more usage → more impact.
Frequently Asked Questions
What is InstaLILY?
InstaLILY gives you AI teammates — called InstaWorkers™ — powered by InstaBrain™, your company's growing intelligence layer. InstaWorkers™ understand your parts, jobs, pricing rules, workflows, and customer history, and they complete real sales, service, and operations work directly inside your ERP, CRM, and service systems. We serve distributors, suppliers, and field-service organizations across the physical goods economy.
What is InstaBrain™?
InstaBrain™ is your organization's intelligence layer — a set of small, specialized AI models trained on your catalogs, pricing, service records, workflows, tribal knowledge, and customer patterns. It captures your institutional knowledge and improves continuously with every interaction. This is what allows InstaWorkers™ to handle complex, judgment-based work — not just simple tasks.
What do InstaWorkers™ actually do?
InstaWorkers™ complete high-value workflows that drive revenue and productivity, including: Quoting and follow-ups, SKU identification and parts lookup, Inventory checks and order creation, Job prep and troubleshooting, Ticket clearing and exception resolution, PO/invoice matching and documentation, Updating CRM, ERP, and service records. They act inside your existing systems with precision and full auditability.
How is InstaLILY different from copilots, chatbots, or RPA?
Most AI tools suggest. RPA automates simple steps. Chatbots respond. InstaWorkers™ actually do the work — end to end. Because they are powered by InstaBrain™, they understand context, inventory, pricing, customer history, and job workflows. They take real action in your ERP/CRM/service tools with the accuracy and reasoning required for industrial, parts, and service operations. This is not a copilot. This is a digital workforce.
What industries does InstaLILY serve?
We specialize in the physical goods economy, including: Construction-supply and industrial distributors, OEM and aftermarket parts platforms, HVAC/R, electrical, plumbing, MRO suppliers, Contractor and field-service organizations, Mixed supply-and-service businesses, OEM dealer networks. If your business moves parts or runs jobs, InstaLILY is built for you.
What systems does InstaLILY integrate with?
InstaWorkers™ work inside the tools you already rely on, including: Salesforce, SAP, Microsoft Dynamics, Infor, ServiceTitan, Epicor, Oracle, Homegrown and legacy systems, Email + shared inboxes. No rip-and-replace. No new screens. Your workflows stay intact — they just run faster and with more intelligence.
How does InstaLILY help sales teams?
InstaWorkers™ drive revenue by: Sending accurate quotes instantly, Suggesting in-stock alternates, Following up automatically, Surfacing at-risk accounts, Re-engaging dormant customers, Eliminating CRM admin work, Giving reps full territory coverage. Territory managers, inside sales, counter teams, and outside reps gain massive leverage.
What is InstaControl™?
InstaControl™ is your governance and oversight layer. It provides: Detailed audit logs, Permissions and guardrails, Action approvals, Usage visibility, Compliance tooling, Performance monitoring. Every InstaWorker™ action is traceable, policy-safe, and fully transparent.
How secure is InstaLILY?
We are SOC 2 Type II certified and built for enterprise environments. Security includes: Encrypted data in transit and at rest, Full audit logging via InstaControl™, Role-based access and permissions, Data boundary enforcement, Private model instances, Secure integrations with ERPs/CRMs. We meet the requirements of regulated and compliance-sensitive organizations.
How quickly can we go live?
Most customers are live within weeks. We start with one InstaWorker™ role, prove value quickly, and expand from there as your company brain grows stronger.
Do InstaWorkers™ replace employees?
No. Your people handle judgment, relationships, and decision-making. InstaWorkers™ handle: high-volume work, repetitive tasks, multi-system updates, deep data retrieval, time-consuming admin. Together, they create superhuman teams — not smaller teams.
How does pricing work?
We charge based on usage, not seats. You pay for the value InstaWorkers™ deliver — quoting, parts lookup, ticket clearing, workflows completed — not for how many people log in. Our incentives align with yours: more value → more usage → more impact.





