InstaLILY brand assets
======================

Questions on any asset or copy block: social@instalily.ai
Press kit: https://instalily.ai/press-kit


CONTENTS
--------

Wordmark (primary logo)
  instalily-logo-black.svg / .png / @2x.png    all-black
  instalily-logo-white.svg / .png / @2x.png    reversed, for dark backgrounds

Icon / symbol (mark only)
  instalily-mark-black.svg / .png / @2x.png
  instalily-mark-white.svg / .png / @2x.png

Pixel mark
  instalily-mark-pixel-black.svg / .png / @2x.png
  instalily-mark-pixel-white.svg / .png / @2x.png

Leadership headshots (approved)
  amit-shah-headshot.jpg        Amit Shah, Founder & CEO
  sumantro-das-headshot.jpg     Sumantro "Sumo" Das, Co-Founder & COO

SVG is the primary format: vector, for web and infinite scaling.
PNG files have transparent backgrounds and ship at standard and @2x sizes.
The logo ships in black and white only. Forest green is the brand accent, not
a logo treatment, so please do not recolor the mark.


BRAND COLOR
-----------

Forest green   #2E6B45
Ink            #0A0A0A
Paper          #FFFFFF


USAGE
-----

Do
  Use the supplied logo files without alteration.
  Keep clear space around the logo: at least the height of the icon on all sides.
  Respect a minimum size so the wordmark stays legible.
  Write the name as InstaLILY (capital I-L-Y). Keep the trademark on Lily and
  InstaWorkers.

Don't
  Stretch, squash, rotate, or recolor the logo.
  Add drop shadows, outlines, or effects.
  Place the logo on a busy or low-contrast background.
  Recreate, redraw, or approximate the logo or type.
  Use AI to generate or alter any logo or team member photo.


BOILERPLATE
-----------

InstaLILY is an AI products and infrastructure company that puts execution at
the frontier of enterprise AI. That work begins with Lily, the world's first AI
Forward Deployed Engineer, which learns how a business works, builds the
software it needs, and goes live in days. It does not leave when the work ships;
it stays and keeps the software working as the business changes. Lily runs
wherever the work happens, in the cloud, on-premise, or at the edge, through
InstaLILY's Small Data Center, built with NVIDIA technology. Founded in 2023 by
Amit Shah and Sumantro Das, InstaLILY has raised nearly $100 million from
Energize Capital, Insight Partners, and Home Depot Ventures. Headquartered in
New York, with offices in San Francisco, London, and Toronto, InstaLILY serves
leading companies across construction, industrial distribution, logistics,
healthcare, and other operationally intensive industries. Learn more at
https://instalily.ai/.
